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| In this position, he will be leading all missions related to sales, after sales, network, marketing and communication in order to achieve Chantiers Bénéteau ongoing plan in consolidating the sail yacht leadership with a 50 % increase of sales from 2003 thru 2008 and doubling the power boat business during the same period.
He will report directly to Bruno Cathelinais, President of Bénéteau Group.
Henri Brisse, 43 years old, is MBA graduated from the ESCP (Ecole Supérieure de Commerce de Paris) and has performed his past experience in the car industry, in sales and marketing senior management functions. His last positions were Managing Director of Nissan Italy and, previously, Sales Vice-President of Nissan Europe.
" It is a very motivating opportunity that has been given to me by Bénéteau Group top management, to join Chantiers Bénéteau. Having always had a great passion with the "world of the sea and the world of boats", it is a fantastic challenge for me, to be now part of this professional and passionate team and to start giving my contribution to the continuation of the 120 years success story of Beneteau.
On the business side, Bénéteau has a very high image, outstanding products, an exclusive expertise and know-how, a professional network as well as a recognised leading position.
On the corporate side, Bénéteau also has a high image, built over the years on outstanding people and strong company values, culture and spirit.
All these key factors represent very solid foundations to keep on building a successful future.
When, on top, you fully share the strategic and managerial vision and spirit of the group top management, then the decision to join Chantiers Bénéteau became obvious for me."
Henri BRISSE |
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